Most people who use your product or service will look for a reason to hate it. They want one excuse to ditch your website or trash your product so they never have to think about it again. The little time we have to impress upon consumers the brilliance of our product makes user experience design more critical than ever.

Do consumers find what they were expecting when visiting your website? Can consumers use your software product with relative ease? Does your service deliver on its lofty marketing promises?

Good user experience design turns frustrated customers into delighted users.

Portfolio Review

All portfolio pieces

A review of my select user experience design portfolio pieces. Questions about something you see here? Mail me.

  1. Project Z usability results — Inspired by Dan M. Brown's Communicating Design, this analysis of Project Z's first, comprehensive usability study uses a simplified site hierarchy and contextual cues with fun graphics to give an easy-to-understand review of top issues and top successes.
  2. Vacatio persona analysis — Take a series of in-person interviews using contextual inquiry, ethnographic studies observing people's behavior, and mix thoroughly to create personas. This helped the team understand how people construct vacations and focus their priorities for their first version product.
  3. SecondSpace sitemap — To aid the product management, marketing, development, and QA team in better understanding SecondSpace's version 1 product, a sitemap can give everyone a high-level view of the product, its interactions, and its user flows.